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Custom Research Studies Australia

 Any research question. Any audience. Designed from scratch by a senior researcher and delivered faster than you'd expect.

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   Available to all Redge clients — on-demand or retainer  


Almost every research question is unique. The brief doesn't fit a standard template. The audience is specific. The stimulus is unusual. The objectives cross multiple categories.

That's what Redge Custom Studies are built for. We design the methodology from scratch around your exact question — combining qualitative and quantitative approaches in a single study, with AI-assisted survey design tools that accelerate the build and a senior researcher who reviews and refines every question before fieldwork begins. Most custom studies are in the field within two to three business days of brief sign-off. Sample is scoped and quoted separately before any work begins.


What it answers

1

Any question, any category 

Brand, product, communication, experience, or behaviour — if it can be researched, we can design a study for it. No brief is too specific or too unusual.

2

Faster than you'd expect

AI-assisted design tools accelerate survey build. Every study is reviewed and refined by a senior researcher before fieldwork begins. Most custom studies are in the field within two to three days of brief sign-off.

3

Built to repeat 

Once designed, your custom study can be re-run for new audiences, markets, or time periods without starting from scratch — ensuring consistency across waves and reducing cost over time.

A fully custom survey designed around your specific research objectives — not constrained by any template. Our AI-assisted design tools accelerate the build; every question is reviewed and refined by a senior researcher before the survey goes live.


Surveys can run at 5, 10, or 15 minutes LOI, depending on the depth required.


Sample is scoped and charged separately, and can be sourced through, Cint, PureSpectrum  or you may distribute the survey link directly to your own customers or members.


  • Most custom studies deliver within three to five business days of brief sign-off — faster for straightforward designs, longer for complex or multi-audience studies. We'll always give you a realistic timeline upfront.
  • Interpretive PowerPoint report — strategic findings, narrative callouts, and recommendations
  • Thematic and sentiment analysis of open-ended text
  • Charted quantitative results and cross-segment analysis
  • Optional consolidation report across multiple studies or waves
  • 1-hour guided Redge Survey Analyser session — query your data live post-delivery (2 hours for retainer clients)

  • Additional audiences, segments, or markets
  • Longitudinal tracking or benchmarking
  • Multi-market report consolidation

Frequently asked questions

Here are some common questions about Redge Custom Studies.

Almost anything. Redge Custom Studies can cover brand, communication, experience, or product topics, combining qualitative and quantitative questions to meet your specific objectives.  

Most custom studies are in the field within two to three business days of brief sign-off, thanks to AI-assisted survey design tools reviewed by a senior researcher. Total delivery from brief to report is typically three to five business days, depending on complexity and audience. Once programmed, they can be re-run automatically as needed — for new markets, clients, or time periods.

Yes. You can upload and test images, videos, or audio files to support your research objectives.

Absolutely. Once built, your Custom Study can be repeated automatically for new audiences or clients — ensuring consistency while reducing time and cost.

  • Interpretive PowerPoint report with strategic findings, narrative callouts, and recommendations
  • 1-hour guided Redge Survey Analyser session (2 hours for retainer clients)
  • Thematic and sentiment analysis of open-ended responses
  • Optional consolidation report across multiple waves or markets

Sample is scoped and charged separately. Respondents can be sourced via PureSpectrum or Cint for general or targeted audiences, or through Fonto for verified recent purchasers.

Clients can also send the survey link to their own customer base, offering an efficient way to reach verified participants.

Yes. Reports can be delivered in your agency or client’s PowerPoint template, so it fits seamlessly into your workflow.

Custom Studies are available to all Redge clients — on-demand or retainer. Retainer clients benefit from priority turnaround, volume rates, and a 2-hour Survey Analyser session vs 1 hour for on-demand clients. If you're not sure whether a template or custom study is right for your brief, book a free 20-minute scoping call and we'll tell you honestly.